You often see businesses with a Better Business Bureau rating on their website. Looks intriguing and special, but what is it exactly and why should you care? There are multiple answers to that question but the most important one is this: it shows you that they have a business of good reputation and they have a history of doing so. This bodes well for you as you will soon read in how ratings are determined. Working with an A+ rated BBB business is likely to garner better results than one that doesn’t have a rating or a lower rating. A few of the rating factors according the Better Business Bureau is this: […]
A common assumption is that search engine optimization services should help you immediately. While that can be true, one must also realize that it is helpful to you in the long run too. The history of search engine algorithms has been that there is every bit as much of an emphasis on strategies now and the future, but that the latter should not be neglected or forgotten. SEO strategies should help you both now and tomorrow. Here are two common SEO strategies and how this is the case.
When it comes to scams, people will find ways to accomplish their end game. Remote access to your computer or laptop is one scheme that seemingly is more common and even more nefarious than some forms of viruses. With the right kind of software and tools, hackers can easily remote into your computer for vital information. It can start off in many ways. One way is hackers who will remote in on your webcam and verbally assault you or threaten you unless you give them money. Another, and perhaps the most common hackers gain remote access is by you giving them permission. […]
If you have ever tried to market or advertised your business online, you have likely come across websites or forums that talk about website optimization or website promotion. The two are interesting in fact because they all play a similar end-game, but the approaches are different conceptually but not necessarily in practice. Optimization and promotion both get your website noticed by the public but it is important to know the differences between the two to determine the type of service you would like to take part in. […]
Your identity online is every bit as important as it in the physical world. Because of that, there are safeguarding measures that you should follow to ensure your identity is safe and secure. Today, scammers don’t care who you are – they just want your identity and your money. Beyond that, they are some of the hardest people to catch and track. There are several scams that span cyberspace and our the physical world too.
Business is important and it is absolutely essential to keep it on a professional level. There are dangers in doing business with family and friends. The nuances of a friend or family relationship can be especially dangerous because they often do not have the expertise that professionals in the business can have. Here are more reasons why you should do business with professionals and not friends and family: […]
It may appear on the surface that a company who owns its own proprietary CMS software may be the best route to go for your website or for your website needs. That isn’t always the case. When building sites on these platforms, you lose the ability to be fluid with the site. If you as a client decide you want to leave, it may not be possible to take the site with you and it certainly doesn’t provide you the flexibility to be more creative. There are other disadvantages in utilizing proprietary CMS platforms. […]
Making the decision to choose a web designer is an especially important one. It should take careful thought into who you want to choose because they are holding a piece of your business into their hands. You want to work with someone that can help you with your vision for your website and take you into the future of the Internet – and your business. When making your checklist to find a design firm, ensuring they are local should be on it. There are advantages that are more apparent than it would appear.
Choosing a local company is preferable and can net you several benefits now and in the future. […]
It’s possible you might have heard about Google’s three-headed animal update machine: Panda, Penguin and Hummingbird. Some people generally speak about it or you might have heard it in general conversation, but the nuances of it may still be rather unclear. In essence, these updates are the quintessential updates that help Google determine how your website ranks in the search engines. Each one of these updates has a particular focus that is predicated on high quality content and ethical marketing of your site. These items are imperative to understand and garner good website rankings for now and the future. Any violation of these updates results in a Google penalty, which is something that many sites have a difficult time overcoming. […]
With any good website design, you also want to have an equally good marketing campaign. The two go hand-in-hand, and most of all, you can grow your business in unprecedented ways. Though many people say that your web design works as a great marketing tool by itself, it is still important to implement a viable marketing approach with your business’s website. Here are two significant reasons why your website can benefit from a good online or offline marketing campaign. […]