Sooner Utilities, Inc. is a local Oklahoma City public water utility company. They envisioned a professional logo design that contained colors that were related to their particular industry, in this case ‘water’, so we designed a logo with the bright colors of blue – which reflect the water quality as pure and clean.
The water drop is simple, yet with a contemporary feel with the colors, to add some depth. The font used is simplistic and contemporary, with a smooth feel, to follow the curves of the water drop.
The client’s intent for the logo is for their website, letterhead, invoices and marketing material.
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